Monday, March 11, 2013

things to consider when creating your guarantee

Here are some things to consider when creating your guarantee:
• Keep it easy to understand
No one wants to read a bunch of legal jargon to understand how your guarantee works, give them exactly what they need and keep the details, if there are any, in your Terms of Service agreement.
• Don’t mislead your prospect
Avoid trying to deceive your potential customers. They will see right through you, which will defeat the purpose of a guarantee.
• Be authentic and truthful
Remember that your business rests on the moral shoulders of integrity and TRUST.
• Plan ahead
Before you write your guarantee, make sure that you think of all the possibilities that could occur if someone asks for a refund. Ask yourself if you are willing to follow through with your guarantee no matter what. This will save you a lot of possible problems simply by deciding now.

examples of a guarantee

Here are three examples of a guarantee (good, better and best):

Use my Blue Widget service for the next 30 days and increase your sales or we’ll give you a full refund.
Give our Blue Widget a try now, risk-free! If it doesn’t improve your sales in the next 60 days, or if, for any reason, you’re not completely satisfied with it, just let us know and we will give you a no-hassle full refund.
We’re so confident that our Blue Widget service will increase your sales that we’ll take all the risk. Go ahead and try our services completely RISK-FREE for an entire year. And if for any reason you’re not absolutely thrilled, then we will give you DOUBLE YOUR MONEY BACK, no questions asked!
Keep in mind that these are just examples. Each industry and market has their own needs. This is something that you will need to test.

You must be transparent.

You can’t hide behind your computer and run a successful online business anymore. People need to know that you are a legitimate company and that you can be trusted. Transparency is not only essential for improving customer service; it is quickly becoming the expectation.
Here are five important methods of transparency that will help you gain your customers’ trust – giving you a substantial advantage in your marketplace.

1. Toll Free Phone Number
2. Email with Customer Support Ticketing System
3. Live Chat
4. Physical Address
5. Social Media

Why websites require a Privacy Policy?

The following list mentions some of the cases where a website Privacy Policy is required:

• If you are collecting personal information from any California residents, even if you don’t live in California, then California state law requires you to post a privacy policy. This law basically requires every eCommerce website to have a privacy policy, since at some point they are all likely to do business with a California resident. 

• If you process credit card transactions online, your credit card processor may require you to post a privacy policy as a part of your merchant agreement. 

• If you display Google Adsense advertising on your website, Google requires you to “post and abide by a transparent privacy policy that users see” as a part of your publishers agreement. 

• If your website is directed towards children or collects personal data from children under the age of 13, federal law requires a privacy policy that follows strict guidelines. 

• If your website is a financial institution (and this includes retail stores that extend credit to their customers), federal law requires you to post a privacy policy. 

• If you are a health care professional or plan provider, such as a doctor or pharmacy, federal law requires you to post a privacy policy.

How to upload Blogger templates

1. Download your Blogger XML template.
2. Log in to your Blogger dashboard and go to Design -> Edit HTML.
3. Ensure you back up your old template in case you decide to use it again. To do this, click on the "download full template" link and save the file to your hard drive.
4. Look for the section near the top where you can browse for your XML template.
5. Enter the location of your template and press "upload".
6. The HTML of your new template will now appear in the box below. You can preview your template or simply save to start using it!

What does x264 and mkv mean?

01. What is x264?

x264 is an open-source encoder for the H.264 codec used for High-Definition movies on HD-DVDs and Blu-Ray Discs. It has a high compression which is way superior to xvid. That means you get more quality at equal bit rates. A 700MB x264 rip will be sharper and more detailed than a 700MB xvid rip from the same source. x264 is the future in DVDrips!

02. What is a .mkv file?
MKV means "matroska video" and it is a "extensible open standard Audio/Video container" (AVI is a container, too!). This file format combines several video streams, audio streams, subtitles, chapters and information in only one file. It supports new standards like 6-channel AAC (Advanced Audio Coding) audio or x264 video.

The difference between Bug, Error and Defect.

  • The difference between expected result and actual result is error.
  • Is an undesirable deviation from requirements  or Cosmetic.
  • When we found any deviation from our required output in the development environment we call it as Error.

  • If that error comes at the tome of development stage before production then it is bug.
  • Is an error found BEFORE the application goes into production or missing Functionality.
  • when we found deviation from our System Requirement Specification (SRS) in the testing environment then we call it as BUG.

  • If that error comes after production then we say it is defect.
  • Is an error found AFTER the application goes into production or missing Requirement.
  • When some problem found in the production environment we call it as Defect.

What is app_offline.htm?

When you are working in Visual Studio and usually when you are setting some kind of data source, Visual Studio creates the app_offline.htm file. Usually it deletes itself when you are finished or closing Visual Studio. You can also set up a custom app_offline.htm file to upload to the actual web server when you are doing maintenance or modifications. The app_offline.htm is a new feature in ASP.NET 2.0 which enables you to take the application off line temporary for example to deploy something or make it inaccessible for sometime. Once you remove the app_offline.htm file, the next request into the application will cause ASP.NET to load the application and app-domain again, and life will continue along as normal.

What is inside (code) the app_offline.htm file?

<!DOCTYPE html PUBLIC "-//W3C//DTD XHTML 1.1//EN" "">
<html xmlns="" >
    <title>Application Offline</title>
    <style  type="text/css">

    div {

        This application is currently offline.  To enable the application, remove the
        app_offline.htm file from the application root directory.